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Integrative Responses to Culture Mixing in Brand Name Translations: The Roles of Product Self-Expressiveness and Self-Relevance of Values Among Bicultural Chinese Consumers. 期刊论文
Journal of Cross-Cultural Psychology, 2016, 卷号: Vol.47 No.10, 页码: 1345-1360
作者:  Keh, Hean Tat;  Torelli, Carlos J.;  Chiu, Chi-yue;  Hao, Jia
收藏  |  浏览/下载:9/0  |  提交时间:2019/03/04
Advancing Our Understanding of Culture Mixing. 期刊论文
Journal of Cross-Cultural Psychology, 2016, 卷号: Vol.47 No.10, 页码: 1257-1267
作者:  Hao, Jia;  Li, Dongmei;  Peng, Luluo;  Peng, Siqing;  Torelli, Carlos J.
收藏  |  浏览/下载:3/0  |  提交时间:2019/03/04


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