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Improving performance and curtailing opportunism: the role of contractual issue inclusiveness and obligatoriness in channel relationships 会议论文
作者:  Yang, Pianpian;  Qian, Liping;  Zheng, Songyue
收藏  |  浏览/下载：8/0  |  提交时间：2019/11/26
Building channel power: the role of IT resources and information management capability 期刊论文
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, 2017, 卷号: 32, 页码: 1217-1227
作者:  Zhang, Tao;  Wang, Xinchun;  Zhuang, Guijun
收藏  |  浏览/下载：8/0  |  提交时间：2019/11/26
Brand Loyalty Versus Store Loyalty: Consumers' Role in Determining Dependence Structure of Supplier-Retailer Dyads 期刊论文
JOURNAL OF BUSINESS-TO-BUSINESS MARKETING, 2017, 卷号: 24, 页码: 139-160
作者:  Zhang, Chuang;  Zhuang, Guijun;  Yang, Zhilin;  Zhang, Yang
收藏  |  浏览/下载：8/0  |  提交时间：2019/11/26
Impact of marketing channel caused by relationship marketing of online social network 期刊论文
International Journal of Services, Technology and Management, 2016, 卷号: 22, 期号: [db:dc_citation_issue], 页码: 348-364
作者:  Wang, Min;  Bian, Yijie;  Deng, Jiangao;  Sheng, Hong;  Tao, Juan
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/02
A strategic analysis of dual-channel supply chain design with price and delivery lead time considerations 期刊论文
INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS, 2012, 卷号: 139, 期号: [db:dc_citation_issue], 页码: 654-663
作者:  Xu, He;  Liu, Zhen Zhen;  Zhang, Sheng Hao
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/10
Impact of Relationship Marketing Orientation on the Exercise of Interfirm Power and Relational Governance in Marketing Channels: Empirical Evidence From China 期刊论文
Journal of Marketing Channels, 2011, 卷号: 18, 期号: [db:dc_citation_issue], 页码: 279-302
作者:  Zhuang, Guijun;  Zhang, Xubing
收藏  |  浏览/下载：1/0  |  提交时间：2019/12/10
A taxonomy of control mechanisms and effects on channel cooperation in China 期刊论文
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 2011, 卷号: 39, 期号: [db:dc_citation_issue], 页码: 307-326
作者:  Luo, Yadong;  Liu, Yi;  Zhang, Leinan;  Huang, Ying
收藏  |  浏览/下载：6/0  |  提交时间：2019/12/10
Power, conflict, and cooperation: The impact of guanxi in Chinese marketing channels 期刊论文
INDUSTRIAL MARKETING MANAGEMENT, 2010, 卷号: 39, 期号: 1, 页码: 137-149
作者:  Zhuang, Guijun;  Xi, Youmin;  Tsang, Alex S. L.
收藏  |  浏览/下载：2/0  |  提交时间：2019/12/18
Transfer of market knowledge in a channel relationship: Impacts of attitudinal commitment and satisfaction 期刊论文
INDUSTRIAL MARKETING MANAGEMENT, 2010, 卷号: 39, 期号: 2, 页码: 229-239
作者:  Liu, Yi;  Li, Yuan;  Xue, Jiaqi
收藏  |  浏览/下载：1/0  |  提交时间：2019/12/18
Impact of social capital and guanxi orientation on interfirm communication in marketing channels 期刊论文
Xitong Gongcheng Lilun yu Shijian/System Engineering Theory and Practice, 2008, 卷号: 28, 期号: 3, 页码: 1-15
作者:  Zhuang, Gui-Jun;  Zhou, Nan;  Su, Chen-Ting;  Yang, Zhi-Lin
收藏  |  浏览/下载：1/0  |  提交时间：2019/12/18

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