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Study of country-of-origin image from legitimacy theory perspective: Evidence from the USA and India 期刊论文
INDUSTRIAL MARKETING MANAGEMENT, 2014, 卷号: 43, 期号: 5
作者:  Wang, Tao;  Zhou, Ling;  Mou, Yupeng;  Zhao, Jing
收藏  |  浏览/下载:2/0  |  提交时间:2019/12/05
Study of country-of-origin image from legitimacy theory perspective: Evidence from the USA and India 期刊论文
Industrial Marketing Management, 2014, 卷号: Vol.43 No.5, 页码: 769-776
作者:  Wang, T;  Zhou, L;  Mou, YP;  Zhao, J
收藏  |  浏览/下载:2/0  |  提交时间:2019/12/31


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