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Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective
Carlson, Jamie; Rahman, Mohammad M.; Rosenberger, Philip J., III; Holzmueller, Hartmut H.
刊名JOURNAL OF MARKETING MANAGEMENT
2016
卷号32期号:9-10页码:900-925
关键词Customer experience activity theory perceived value satisfaction event tourism group travel hierarchical model
DOI10.1080/0267257X.2016.1181099
URL标识查看原文
内容类型期刊论文
URI标识http://www.corc.org.cn/handle/1471x/4713728
专题山东大学
作者单位1.Univ Newcastle, Newcastle Business Sch, Newcastle, NSW, Australia.
2.Shandong Univ, Sch Management, Jinan, Peo
推荐引用方式
GB/T 7714
Carlson, Jamie,Rahman, Mohammad M.,Rosenberger, Philip J., III,et al. Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective[J]. JOURNAL OF MARKETING MANAGEMENT,2016,32(9-10):900-925.
APA Carlson, Jamie,Rahman, Mohammad M.,Rosenberger, Philip J., III,&Holzmueller, Hartmut H..(2016).Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective.JOURNAL OF MARKETING MANAGEMENT,32(9-10),900-925.
MLA Carlson, Jamie,et al."Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective".JOURNAL OF MARKETING MANAGEMENT 32.9-10(2016):900-925.
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