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Research on the effect mechanism of customer participation on new product development based on transaction cost theory: A knowledge sharing perspective
Rui, Guo; Bo, Wang
2007
关键词customer participation relational embeddedness knowledge sharing customer knowledge heterogeneity new product development (NPD) performance
收录类别CPCI-SSH
会议录PROCEEDINGS OF THE 4TH INTERNATIONAL CONFERENCE ON INNOVATION & MANAGEMENT, VOLS I AND II
语种英语
URL标识查看原文
内容类型会议论文
URI标识http://www.corc.org.cn/handle/1471x/3744936
专题武汉大学
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Rui, Guo,Bo, Wang. Research on the effect mechanism of customer participation on new product development based on transaction cost theory: A knowledge sharing perspective[C]. 见:.
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