Cooperative advertising strategy of supply chain with online retailer's discount | |
Chen, Guopeng[1,2]; Zhang, Xumei[1,2]; Xiao, Jian[3] | |
2016 | |
卷号 | 22页码:1363-1370 |
URL标识 | 查看原文 |
内容类型 | 期刊论文 |
URI标识 | http://www.corc.org.cn/handle/1471x/3196310 |
专题 | 重庆大学 |
推荐引用方式 GB/T 7714 | Chen, Guopeng[1,2],Zhang, Xumei[1,2],Xiao, Jian[3]. Cooperative advertising strategy of supply chain with online retailer's discount[J],2016,22:1363-1370. |
APA | Chen, Guopeng[1,2],Zhang, Xumei[1,2],&Xiao, Jian[3].(2016).Cooperative advertising strategy of supply chain with online retailer's discount.,22,1363-1370. |
MLA | Chen, Guopeng[1,2],et al."Cooperative advertising strategy of supply chain with online retailer's discount".22(2016):1363-1370. |
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