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Cooperative advertising strategy of supply chain with online retailer's discount
Chen, Guopeng[1,2]; Zhang, Xumei[1,2]; Xiao, Jian[3]
2016
卷号22页码:1363-1370
URL标识查看原文
内容类型期刊论文
URI标识http://www.corc.org.cn/handle/1471x/3196310
专题重庆大学
推荐引用方式
GB/T 7714
Chen, Guopeng[1,2],Zhang, Xumei[1,2],Xiao, Jian[3]. Cooperative advertising strategy of supply chain with online retailer's discount[J],2016,22:1363-1370.
APA Chen, Guopeng[1,2],Zhang, Xumei[1,2],&Xiao, Jian[3].(2016).Cooperative advertising strategy of supply chain with online retailer's discount.,22,1363-1370.
MLA Chen, Guopeng[1,2],et al."Cooperative advertising strategy of supply chain with online retailer's discount".22(2016):1363-1370.
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