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Examining macro-sources of institution-based trust in social commerce marketplaces: An empirical study
Lu, Baozhou1; Zeng, Qingfeng2; Fan, Weiguo3
刊名ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS
2016-11-01
卷号20页码:116-131
关键词Online marketplace Social commerce Perceived effectiveness institutional structures Perceived social presence Institution-based trust Transaction intention
ISSN号1567-4223
DOI10.1016/j.elerap.2016.10.004
英文摘要Trust has been seen as the foundation of e-commerce. While the interpersonal trust has gain a lot attention in literature, institution-based trust has been studied only infrequently. However, with the significance of the marketplace-based e-commerce, more attention should be paid to institution-based trust, particularly trust at the marketplace level. This study focuses on a specific type institution-based trust associated with marketplaces, termed as trust in marketplace. Based upon the institutional theory and the social presence theory, two categories of marketplace-driven factors, the institutional and social factors, are then proposed as antecedents of trust in marketplace in the new context of social commerce marketplaces. Two formative high-order constructs, perceived effectiveness of institutional structures and perceived social presence, are developed to account for the effects of these two sources on trust in marketplace, which in turn leads to transaction intention in social commerce marketplaces. The research model is examined via the free simulation experimental method where seven real social commerce marketplaces are duplicated. The findings suggest the positive impacts of both constructs in shaping institution-based trust that leads to social commerce marketplace transaction intention. This study then offers insightful understandings to the institutional trust building mechanism in the recent phenomenon of social commerce, as well as introduces the important but neglected social perspective to e-commerce research. (C) 2016 Elsevier B.V. All rights reserved.
WOS研究方向Business & Economics ; Computer Science
语种英语
出版者ELSEVIER SCIENCE BV
WOS记录号WOS:000392824700009
内容类型期刊论文
源URL[http://10.2.47.112/handle/2XS4QKH4/1171]  
专题上海财经大学
通讯作者Lu, Baozhou
作者单位1.China Univ Petr, Sch Econ & Management, Qingdao 266580, Peoples R China;
2.Shanghai Univ Finance & Econ, Sch Informat Management & Engn, Shanghai 200433, Peoples R China;
3.Virginia Polytech Inst & State Univ, Pamplin Coll Business, Blacksburg, VA 24061 USA
推荐引用方式
GB/T 7714
Lu, Baozhou,Zeng, Qingfeng,Fan, Weiguo. Examining macro-sources of institution-based trust in social commerce marketplaces: An empirical study[J]. ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS,2016,20:116-131.
APA Lu, Baozhou,Zeng, Qingfeng,&Fan, Weiguo.(2016).Examining macro-sources of institution-based trust in social commerce marketplaces: An empirical study.ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS,20,116-131.
MLA Lu, Baozhou,et al."Examining macro-sources of institution-based trust in social commerce marketplaces: An empirical study".ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS 20(2016):116-131.
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