An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China | |
Zhong, Lina ; Leung, Daniel ; Law, Rob ; Wu, Bihu ; Shao, Jun | |
刊名 | international journal of tourism research |
2014 | |
关键词 | Capability Maturity Model attraction websites website evaluation China QUALITY MANAGEMENT SATISFACTION INTERNET |
DOI | 10.1002/jtr.1937 |
英文摘要 | This paper extends the applicability of the Capability Maturity Model to attraction website evaluation. Based on input by 120 respondents from four groups, including tourists, tourism academics, attraction managers, and IT professionals in Mainland China, an attraction website maturity model (AWMM) with six key performance areas and 48 key criteria was developed. To validate the applicability of the model, the AWMM was used to evaluate 357 websites of 4A-level attractions in Mainland China. Empirical findings revealed that the development of the China's attraction websites was at an infancy stage, while eCommerce in China has been adopted rapidly. Major improvements are required in relation to the interaction and commerce functions of these websites. Implications of the results of such improvements, as well as future research, are discussed. Copyright (c) 2013 John Wiley & Sons, Ltd.; http://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000341814800002&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=8e1609b174ce4e31116a60747a720701 ; Hospitality, Leisure, Sport & Tourism; SSCI; 3; ARTICLE; leung.daniel@connect.polyu.hk; 5; 429-440; 16 |
语种 | 英语 |
内容类型 | 期刊论文 |
源URL | [http://ir.pku.edu.cn/handle/20.500.11897/260352] |
专题 | 城市与环境学院 |
推荐引用方式 GB/T 7714 | Zhong, Lina,Leung, Daniel,Law, Rob,et al. An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China[J]. international journal of tourism research,2014. |
APA | Zhong, Lina,Leung, Daniel,Law, Rob,Wu, Bihu,&Shao, Jun.(2014).An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China.international journal of tourism research. |
MLA | Zhong, Lina,et al."An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China".international journal of tourism research (2014). |
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