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An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China
Zhong, Lina ; Leung, Daniel ; Law, Rob ; Wu, Bihu ; Shao, Jun
刊名international journal of tourism research
2014
关键词Capability Maturity Model attraction websites website evaluation China QUALITY MANAGEMENT SATISFACTION INTERNET
DOI10.1002/jtr.1937
英文摘要This paper extends the applicability of the Capability Maturity Model to attraction website evaluation. Based on input by 120 respondents from four groups, including tourists, tourism academics, attraction managers, and IT professionals in Mainland China, an attraction website maturity model (AWMM) with six key performance areas and 48 key criteria was developed. To validate the applicability of the model, the AWMM was used to evaluate 357 websites of 4A-level attractions in Mainland China. Empirical findings revealed that the development of the China's attraction websites was at an infancy stage, while eCommerce in China has been adopted rapidly. Major improvements are required in relation to the interaction and commerce functions of these websites. Implications of the results of such improvements, as well as future research, are discussed. Copyright (c) 2013 John Wiley & Sons, Ltd.; http://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000341814800002&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=8e1609b174ce4e31116a60747a720701 ; Hospitality, Leisure, Sport & Tourism; SSCI; 3; ARTICLE; leung.daniel@connect.polyu.hk; 5; 429-440; 16
语种英语
内容类型期刊论文
源URL[http://ir.pku.edu.cn/handle/20.500.11897/260352]  
专题城市与环境学院
推荐引用方式
GB/T 7714
Zhong, Lina,Leung, Daniel,Law, Rob,et al. An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China[J]. international journal of tourism research,2014.
APA Zhong, Lina,Leung, Daniel,Law, Rob,Wu, Bihu,&Shao, Jun.(2014).An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China.international journal of tourism research.
MLA Zhong, Lina,et al."An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China".international journal of tourism research (2014).
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