NPP: A neural popularity prediction model for social media content
Guandan, Chen; Qingchao, Kong; Nan, Xu; Wenji, Mao
刊名Neurocomputing
2019
卷号333期号:2019页码:221–230
关键词Social Media Popularity Prediction Deep Neural Network Attention Mechanism
DOIhttps://doi.org/10.1016/j.neucom.2018.12.039
英文摘要

Online interactive behaviors between Web users often make some social media contents go viral. The popularity of social media contents can help us understand public interest and attention behind user in- teractions, thus popularity prediction of online contents has become a key task in social media analytics and can facilitate many applications in different domains. However, it is a difficult task for two main reasons. Firstly, popularity can be affected by many factors such as user, text content and time. Secondly, social media data is often noisy, which may degrade the performance of the prediction model. To over- come these difficulties, in this paper, we design a deep learning based popularity prediction model, which extracts and fuses the rich information of text content, user and time series in a data-driven fashion. To deal with the noise in social media data, we incorporate attention mechanism to focus on more informa- tive parts and suppress noisy ones. Experiments on real world datasets demonstrate the effectiveness of our proposed model.

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资助项目MOST[2016QY02D0305] ; NNSFC Innovative Team[71621002]
语种英语
内容类型期刊论文
源URL[http://ir.ia.ac.cn/handle/173211/23617]  
专题自动化研究所_复杂系统管理与控制国家重点实验室_互联网大数据与安全信息学研究中心
通讯作者Qingchao, Kong
作者单位1.Institute of Automation, Chinese Academy of Sciences
2.University of Chinese Academy of Sciences
推荐引用方式
GB/T 7714
Guandan, Chen,Qingchao, Kong,Nan, Xu,et al. NPP: A neural popularity prediction model for social media content[J]. Neurocomputing,2019,333(2019):221–230.
APA Guandan, Chen,Qingchao, Kong,Nan, Xu,&Wenji, Mao.(2019).NPP: A neural popularity prediction model for social media content.Neurocomputing,333(2019),221–230.
MLA Guandan, Chen,et al."NPP: A neural popularity prediction model for social media content".Neurocomputing 333.2019(2019):221–230.
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