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	Understanding Consumer Participation on Companies\' Brand Microblogs
	Zhang,KZK Benyoucef,M Zhao,SJ
刊名	E-TECHNOLOGIES, MCETECH 2015
	2015
卷号	Vol.209页码:125-137
关键词	ONLINE COMMUNITIES RESEARCH AGENDA SELF-CONGRUITY SOCIAL MEDIA TRUST ATTACHMENT PERSONALITY COMMITMENT STRENGTH LOYALTY
ISSN号	1865-1348
URL标识	查看原文
内容类型	期刊论文
URI标识	http://www.corc.org.cn/handle/1471x/2201079
专题	安徽大学
作者单位	1.Univ Sci & Technol China, Sch Management, Hefei 230026, Peoples R China. 2.Univ Ottawa, Telfer Sch Management, Ottawa, ON, Canada. 3.Anhui Univ, Sch Management, Hefei 230039, Peoples R China.
推荐引用方式 GB/T 7714	Zhang,KZK Benyoucef,M Zhao,SJ. Understanding Consumer Participation on Companies\' Brand Microblogs[J]. E-TECHNOLOGIES, MCETECH 2015,2015,Vol.209:125-137.
APA	Zhang,KZK Benyoucef,M Zhao,SJ.(2015).Understanding Consumer Participation on Companies\' Brand Microblogs.E-TECHNOLOGIES, MCETECH 2015,Vol.209,125-137.
MLA	Zhang,KZK Benyoucef,M Zhao,SJ."Understanding Consumer Participation on Companies\' Brand Microblogs".E-TECHNOLOGIES, MCETECH 2015 Vol.209(2015):125-137.

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